Seoul Urban Solutions Agency
Towards co-prosperity of world cities through transfering
Urban development solutions the city of Seoul has built
- [UK_Cities Today] The people’s champion: Park Won-soon, Mayor of Seoul
- 등록일 2017-03-14 글쓴이 ssunha 조회수 5 READS
- The people’s champion: Park Won-soon, Mayor of Seoul 12th November 2016 By Steve Hoare See The Original(Click Here) With South Korea mired in political scandal, the achievements of Park Won-soon, the Mayor of Seoul, might yet catapult him into the president’s office. Steve Hoare spoke to the mayor about his policies for community-led development of the country’s capital Park Won-soon’s career before he became mayor marks him out as one of politics’ good guys. And if there is one thing that South Korea needs right now it is a good guy. Before assuming the role of mayor in 2011, Park worked mainly for NGOs after a spell as District Attorney at the Daegu district prosecutor’s office. His time as Secretary General of the People’s Solidarity for Participatory Democracy (Motto: ‘Let’s make the world a better place with people power’) and Executive Director of The Beautiful Foundation (Mission: ‘Making sharing a part of life for a society thriving together’) reveal a political outsider markedly different from the populist nationalists making waves in the west. In December, South Korea’s parliament voted to impeach the president following the scandal surrounding President Park Guen-hye’s relationship with Choi Soon-sil with allegations of Rasputin-like corruption, occult practices and illegal influence which has seen the arrest of the CEO of Samsung. If that vote is upheld by the country’s supreme court, an election will follow in 60 days. Park is far from the favourite but many expect him to run and the scandal has certainly got him thinking. His focus, however, is on the people rather than himself. “The presidency is not achieved by one’s desires but should be a response to public sentiment,” says Park. “Even before we discuss the matter of my running for the next presidency, I would need to ensure whether the calling of public sentiment and the future vision is towards me. Thus I am seeking opinions of many people.” A beautiful history Park’s lack of affiliation to political parties may well work in his favour. He ran as an independent candidate in the 2011 election that made him Mayor of Seoul at a time when the country had a similar wave of anti-establishment feeling. On taking office, Park immediately started work on his biggest project–the Sharing City Seoul initiative. The project has progressed from the first stage of sharing public property such as roads and parks into a second stage of sharing information, knowledge and talent. “The sharing culture has spread into people’s daily lives, providing solutions to multiple urban problems. This is also giving way to a new consumer culture which is our fundamental goal, a collaborative consumption,” says Park. Seoul is building support systems and policies that create a sharing platform for city administration and operations. The Architectural Guideline of Shared Housing and the Sharing Transportation System by Self-driving Cars are just two examples of Seoul’s initiatives in this area. “Sharing is a hot topic and a new way of life around the globe of this era,” continues Park. “Issues of capitalism of low growth and limitations of natural resources, mass production and consumption are now brought to the surface. To overcome this we must now find effective ways to use our limited natural resources through sharing and also by building bridges for communities to build sustainable cities and contribute to national advancement.” A theme of Park’s term as mayor has been his efforts to reach out beyond his jurisdiction to share best practices in Korea and beyond. Park’s unerring focus on collaboration goes way beyond the Sharing Seoul brand rhetoric and hype. As recently as last September, he was in Montreal for the Global Social Economy Forum and hosted the Sharing City Seoul Festival in November. He has attended the UN Convention on Climate Change and taken on the role of president of ICLEI–the global network of 1,500 local governments working towards sustainability. On Seoul’s own journey towards sustainability, and particularly on the subject of carbon emissions, Park is cautious and pragmatic. While stating that Seoul is aiming for 100 percent renewable energy in the long-term, he acknowledges the city’s high consumption of energy and points out that the regional energy masterplan is aiming for just 10 percent of energy from renewables by 2020. One of the city’s most successful initiatives in this space is the Energy Welfare Public Private Partnership that was rolled out in 2015. “Energy welfare is a basic right for everyone,” explains Park. “The low-income group has difficulties even with procuring essential necessary energy. Because of this, Seoul has decided that energy welfare can’t be resolved alone by government agencies but needs the help of the public and is pursuing projects through public and private enterprise collaboration.” The Seoul Energy Welfare Civic Fund, designed to combat energy poverty, has raised US$500,810 from 34 businesses and 1,800 citizens. As part of the plan, Seoul has registered a virtual power plant to sell 5MW of electricity saved by 17 municipal buildings and institutions. Annual profit of around US$178,000 is sent into the Seoul Energy Welfare Civic Fund for the expansion of its energy welfare programmes. The city has installed PV power panels at around 1,600 public apartments and low-income households, reducing their fuel spending. Additionally, recipients of 2,400 LED-bulb replacements saw their energy consumption and associated costs fall. The city has also recruited 180 underprivileged job seekers as energy consultants and welfare workers, responsible for conducting assessments of residential properties, providing energy welfare support and retrofitting homes for higher energy efficiency. To date, almost 3,000 homes have been retrofitted. Democracy in motion As Park considers the will of the people ahead of a possible presidential run, another city project is taking shape that illustrates the mayor’s approach to democracy and the concept of sharing that has run through his career. “The historical value of the 2030 Seoul Plan is that it is a departure from the old system of civil servants and experts deciding on policies. It is the people of the city participating in the vision of urban planning and finalising it,” explains Park. The core philosophy of 2030 Seoul Plan is a vision of a “happy city of citizens with communication and consideration”. If this does not translate very well to English, the basic idea is obvious. Park cannot claim credit for this credo, it was suggested by Seoul’s citizens. The Seoul Plan civil participatory group is a group of 100 people representing the people of Seoul that are canvassing opinions online and working closely with experts and the metropolitan government to build a new vision for the capital. “Especially considering our reflection of the past ways of rapid growth and urbanisation, they are not merely focused on the result of growth but on the objective and the procedures of that objective and quality of life and happiness,” continues Park. “Historical and environmental values, regeneration of communities, welfare and safety were considered as a vision of the new urban planning.” The mayor says that this method of civil participation is in the process of mapping out urban planning for the next 100 years. The five core elements are: a people-centred city without discrimination; a dynamic global city with a strong job market; a vibrant cultural and historic city; a lively and safe city; and to achieve stable housing and easy transport, a community-oriented city. While these might seem like the sort of core values that any group of community-minded citizens would come up with, the participatory group has identified the key policy areas that need to be addressed and remapped the city’s historic, business, cultural and financial zones and its neighbourhoods to give the project a framework to work with. While many cities are just feeling the way into their resource efficiency and circular economy plans, Seoul is clearly some way down the path. Park says that Seoul’s rapid growth brought about a culture of “destruction, demolishing the old and rebuilding, simply throwing away what one does not need”. “To activate the circular economy, it was imperative to educate the public on the social value of repairing, re-using and sharing recycled goods. This had to be done through various policies and projects and the classic example was urban regeneration,” he explains. “Instead of demolishing housing and buildings with tenants and residents, we chose a way to preserve the historical, cultural values of the neighbourhoods, preserving the structures of people’s lives. This has in time, proven to be a better solution for peoples’ lives, the local economy and better for our earth.” He notes that Ihwa village and Jangsu village are not only famous to tourists but also classic examples of urban regeneration. The journey is far from over. Later this year, Seoul is opening its Seoul recycling plaza, a hub for recycling, which will house a recycling exhibition hall and a used or ‘up-cycled’ goods mall for citizens to experience the direct benefit that the circular economy can bring. Whether Park will still be mayor to continue that journey or whether he will be starting a new adventure as leader of the nation will be a decision for the people of South Korea. Park wouldn’t want it any other way.
- [Seoul's News] Publication of Seoul Brand Guide Ver. 2.0
- 등록일 2017-04-25 글쓴이 ssunha 조회수 8 READS
- Publication of Seoul Brand Guide Ver. 2.0 The Seoul Metropolitan Government (SMG) published the ‘Seoul Brand Guide Ver. 2.0’ to enhance people’s understanding of the Seoul Brand and allow them to utilize the brand. The SMG improved ‘Seoul Brand Guide Ver. 1.0,’ which it published along with the introduction of the ‘I·SEOUL·U’ brand on November 2015 and published ‘Seoul Brand Guide Ver. 2.0’ with added descriptions on the brand identity and images for citizens and corporations to utilize. ‘Seoul Brand Guide Ver. 2.0’ has four chapters. Chapter 1 ‘What a City Brand Should Pursue ’ summarizes the definition of city brand as well as Seoul Brand’s process of development. Chapter 2 ‘Basic Framework of the Seoul Brand’ contains the identity of the Seoul Brand as well as its linguistic and visual significance. Chapter 3 ‘Basic Design System of Seoul Brand’ illustrates how to use I·SEOUL·U and also contains diverse brand graphic sources. Chapter 4 ‘Application Design System of Seoul Brand’ offers designs that have been applied to various media and products. The ‘Seoul Brand Guide Ver. 2.0’ suggests diverse and appealing designs that have been produced through collaboration between designers, painters, and professors. The SMG plans to find partner companies who will manufacture products using the Seoul Brand and support them to take full advantage of Seoul Brand products. The SMG plans to distribute ‘Seoul Brand Guide Ver. 2.0’ to relevant organizations and the 25 autonomous districts through both on-line and off-line media. It will also be uploaded on the SMG website (http://english.seoul.go.kr) and the Seoul Brand website (seoulbrand.go.kr) in e-book and image file format.
- [Seoul's New] Reducing Traffic Fatalities to Half by 2021
- 등록일 2017-04-18 글쓴이 ssunha 조회수 5 READS
- Reducing Traffic Fatalities to Half by 2021 The Seoul Metropolitan Government (SMG) announced the ‘3rd SMG Traffic Safety Plan’ in order to lower the rate of traffic fatalities to the level of advanced cities. The number of deaths caused by traffic accidents in 2015 for every 100,000 Seoul residents was 3.7, the lowest in the nation. Not remaining complacent with this number, however, the SMG set the goal for 2021 as 1.8, half the current rate. This number is lower than that of New York (2.9) and close to that of London and Berlin (1.5). < Traffic Fatalities per 100,000 people in different regions (Overseas: as of 2014)> Through the ‘3rd Traffic Safety Plan,’ the SMG designated four intensive management areas (➀ Pedestrian, ➁ Commercial vehicles, ➂ Two-wheeled vehicles/bicycles, and ➃ Traffic safety system) and prepared detailed execution plans for each. The first safety measure to be implemented aims to reduce the number of pedestrian deaths by 70%. To that end, pedestrian safety facilities will be expanded through lowering of the speed limit and installing crosswalks in all directions at intersections. Also, parking enforcement will be reinforced and traffic safety measures for children and seniors will also be expanded upon. In order to reduce the number of traffic accidents caused by commercial vehicles such as taxis and buses by half, the SMG will strengthen the reward and punishment system for transportation companies and implement safety evaluation and training programs. It will also consider the introduction of new technologies to prevent accidents. To reduce traffic accidents caused by bicycles and two-wheeled vehicles, the SMG will reinforce the parking enforcement system and increase the number of safety facilities. It will also conduct two-wheeled vehicle safety education to delivery services and high school students. Also, to promote an effective traffic safety project, the SMG will fortify cooperation with various professional organizations and strengthen its safety management system through improving the road function and legal system.
- [Seoul's News] SMG to Solve Urban Issues using Big Data
- 등록일 2017-04-18 글쓴이 ssunha 조회수 7 READS
- SMG to Solve Urban Issues using Big Data The Seoul Metropolitan Government (SMG) and Seoul National University recently opened the ‘City Data Science Research Institute’ at Gaepo Digital Innovation Park on April 12. For the next three years, the City Data Science Research Institute will be carrying out research on the four core topics to solve urban issues in the three fields of transportation, environment, and city development. First, the research institute will develop a research system for suggesting solutions to urban problems using big data. This will be followed by the development of a system that observes and analyzes the causes of pollution and noise in the city. Furthermore, the research center will study the urban gentrification phenomenon in Seoul and propose a counterplan. It will also conduct a study on improving the transportation environment through analysis of the traffic environment. The research institute will also train data specialists each year, targeting a total of 1,000 college students, job seekers, general citizens, and field experts. The SMG is utilizing big data in many of its policies. The late-night bus system was introduced in 2013 after analyzing the call volume and floating population data. The city also provides accurate information on commercial areas to potential startups based on its analysis of 200 billion cases of big data.
- [VOD_National Geography] Timelapse: South Korea’s Stunning Seoul
- 등록일 2017-03-16 글쓴이 ssunha 조회수 12 READS
- [The Mori Memorial Foundation] Seoul Ranking 6th place comprehensively on the Gl..
- 등록일 2017-04-18 글쓴이 scaadmin 조회수 14 READS
- Features of The Global Power City Index (GPCI) See the Original (Click Here) 1. As opposed to limiting the ranking to particular areas of research such as ��Finance�� and ��Livability, �� the GPCI focuses on a wide variety of functions in order to assess and rank the global potential and comprehensive power of a city. 2. 42 of the world��s leading cities were selected and their global comprehensive power evaluated based on the following viewpoints: six main functions representing city strength (Economy, Research and Development, Cultural Interaction, Livability, Environment, and Accessibility), and five global actors who lead the urban activities in their cities (Manager, Researcher, Artist, Visitor, and Resident), thus providing an all-encompassing view of the cities. 3. The GPCI reveals the strengths and weaknesses of each city and at the same time uncovers problems that need to be overcome. 4. This ranking has been produced with the involvement of the late Sir Peter Hall, a global authority in urban studies, as well as other academics in this field. It has been peer reviewed by third parties, all international experts from both the public and private sectors.
- [Singapore_Channel NewsAsia] City DNA - EP2 : Seoul
- 등록일 2017-04-15 글쓴이 ssunha 조회수 25 READS
- City DNA - EP2 : Seoul By Channel NewsAsia Published: 11 Apr 2017 Audio: English See the Original Inspired by the utopian life with 8 hours of rest, 8 hours of work and 8 hours of play, we're headed to Seoul to find out how it fares in terms of liveability. From mock funeral directors and celebrity teachers to protestors, we'll be finding out the quality of life in this city.
- [UN Report] UNHABITAT_International Guidelines on Urban and Territorial Planning..
- 등록일 2017-04-05 글쓴이 ssunha 조회수 16 READS
- Structure of Guidelines